Terms & Policies
Last updated: March 7, 2026
Terms of Service
1. Introduction
These Terms of Service ("Terms") govern your access to and use of the website, platform, and services provided by Forty Two A - Research and Development Ltd. ("42A," "we," "us," or "our"), a company registered in Israel.
By accessing our website at 42a.ai or using our platform and services (collectively, the "Services"), you agree to be bound by these Terms. If you do not agree, please do not use the Services.
2. Description of Services
42A provides an AI visibility infrastructure platform that helps brands monitor, analyze, and optimize their positioning within generative AI responses. Our Services include AI brand visibility analytics, buyer prompt intelligence, GEO optimization actions, competitive intelligence, and related tools and reports.
3. Eligibility and Account Access
The Services are intended for business use. By using the Services, you represent that you are at least 18 years of age and have the authority to enter into these Terms on behalf of yourself or the organization you represent. Access to the platform requires a subscription governed by a separate Master Service Agreement ("MSA") and applicable Order Form.
4. Acceptable Use
You agree not to: (a) use the Services for any unlawful purpose or in violation of applicable laws or regulations; (b) attempt to reverse engineer, decompile, or disassemble any part of the platform or its underlying algorithms; (c) copy, modify, distribute, sell, or lease any part of the Services; (d) use automated tools to scrape, crawl, or extract data from the Services beyond what is provided through your authorized account; (e) transmit viruses or other harmful code; (f) interfere with or disrupt the Services or servers; or (g) conduct security testing or benchmarking without our prior written consent.
5. Intellectual Property
All content, features, functionality, software, designs, and materials available through the Services are owned by 42A or its licensors and are protected by intellectual property laws. Nothing in these Terms grants you any right, title, or interest in our intellectual property beyond the limited license to use the Services as authorized.
6. User Content and Feedback
Any data, content, or materials you submit through the Services ("Customer Data") remain your property. By providing feedback or suggestions about the Services, you grant 42A a non-exclusive, perpetual, royalty-free right to use such feedback to improve the platform and Services.
7. Disclaimer of Warranties
THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE." TO THE FULLEST EXTENT PERMITTED BY LAW, 42A DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. 42A DOES NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE, OR THAT THEY WILL IMPROVE YOUR BRAND VISIBILITY OR BUSINESS OUTCOMES.
The Services incorporate artificial intelligence and machine learning technologies. 42A makes no warranties or representations about the accuracy, reliability, or effectiveness of AI and machine learning components incorporated into the Services.
8. Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW, 42A SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, DATA, OR GOODWILL, ARISING FROM YOUR USE OF THE SERVICES. 42A'S TOTAL LIABILITY SHALL NOT EXCEED THE FEES PAID BY YOU IN THE TWELVE (12) MONTHS PRECEDING THE EVENT GIVING RISE TO LIABILITY.
9. Indemnification
You agree to indemnify, defend, and hold harmless 42A from any claims, damages, losses, or expenses (including reasonable attorneys' fees) arising from your use of the Services, violation of these Terms, or infringement of any third-party rights.
10. Term and Termination
These Terms apply for as long as you access or use the Services. We may suspend or terminate your access at any time for violation of these Terms. Subscription terms, including renewal and termination provisions, are governed by the applicable MSA and Order Form.
11. Governing Law and Jurisdiction
These Terms are governed by and construed under the laws of the State of Israel. The competent courts of Tel Aviv shall have exclusive jurisdiction with respect to any dispute arising under or in relation to these Terms.
12. Changes to These Terms
We may update these Terms from time to time. We will notify you of material changes by posting the updated Terms on this page with a new "Last updated" date. Your continued use of the Services after such changes constitutes acceptance of the revised Terms.
Privacy Policy
1. Introduction
This Privacy Policy describes how Forty Two A - Research and Development Ltd. ("42A," "we," "us," or "our") collects, uses, and protects information when you visit our website at 42a.ai or use our Services. We are committed to protecting your privacy and complying with applicable data protection laws, including the EU General Data Protection Regulation ("GDPR"), the California Consumer Privacy Act ("CCPA"), and the Israeli Protection of Privacy Law, 5741-1981.
2. Information We Collect
Information you provide: When you contact us, request a demo, subscribe to our Services, or communicate with us, we may collect your name, email address, company name, job title, and other information you choose to share.
Information collected automatically: When you visit our website, we automatically collect certain technical information, including your IP address, browser type and version, device type, operating system, referring URL, pages visited, time and date of your visit, and interaction data. We collect this information through cookies and similar tracking technologies, as well as analytics tools.
Customer Data: When you use our platform, we process data related to your account and usage of the Services, as described in our MSA and, where applicable, our Data Processing Addendum ("DPA").
3. How We Use Your Information
We use the information we collect to: provide, operate, and maintain the Services; respond to your inquiries and requests; analyze website traffic and usage patterns to improve our website and Services; send you relevant communications about our Services (with your consent where required); comply with legal obligations; and protect our rights and the security of the Services.
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area ("EEA"), UK, or Switzerland, we process your personal data based on the following legal grounds: (a) your consent, where you have given it; (b) performance of a contract, where processing is necessary to deliver our Services; (c) legitimate interests, such as improving our Services, website analytics, and fraud prevention, provided these do not override your rights; and (d) legal obligations, where processing is required by applicable law.
5. Cookies and Tracking Technologies
We use cookies and similar technologies for website analytics and to understand how visitors interact with our site. These may include essential cookies necessary for the website to function, and analytics cookies that help us measure and improve performance. You can control cookie preferences through your browser settings. Disabling certain cookies may affect website functionality.
6. Data Sharing
We do not sell your personal information to third parties. We may share information with: service providers who assist us in operating the Services (such as hosting, analytics, and communication tools), subject to appropriate data processing agreements; professional advisors, including legal and accounting professionals; and law enforcement or regulatory authorities when required by applicable law. Any third-party service providers are contractually bound to protect your information and use it only for the purposes for which it was disclosed.
7. International Data Transfers
Your information may be transferred to and processed in countries outside your country of residence, including Israel and other countries where our service providers operate. Where required, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission, or reliance on adequacy decisions (Israel has been recognized as providing adequate data protection by the European Commission).
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.
9. Your Rights
Under GDPR (EEA/UK/Switzerland residents): You have the right to access, rectify, erase, restrict processing of, and port your personal data, as well as the right to object to processing and withdraw consent. You also have the right to lodge a complaint with your local supervisory authority.
Under CCPA (California residents): You have the right to know what personal information we collect and how it is used, request deletion of your personal information, and opt out of any sale of personal information (we do not sell personal information). We will not discriminate against you for exercising these rights.
Under Israeli Privacy Law: You have the right to access and correct your personal data held in our databases.
To exercise any of these rights, please contact us using the details provided below.
10. Security
We implement commercially reasonable technical, physical, and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Children's Privacy
The Services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child, we will take steps to delete it promptly.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post any changes on this page and update the "Last updated" date. We encourage you to review this page periodically.
Refund Policy
1. 30-Day Money-Back Guarantee
If you are not satisfied with 42A's Services, you may request a full refund within thirty (30) days of your purchase or subscription start date. To request a refund, contact us at [email protected] within the 30-day period. Refunds will be processed to the original payment method.
2. After the 30-Day Period
After the 30-day refund window has passed, all fees are non-refundable. If you cancel your subscription after this period, you will continue to have access to the Services through the remainder of your current billing period, but no refund will be issued.
3. Free Trials and Assessments
Where 42A offers a free trial, assessment, or evaluation period, your payment method may be collected at registration but will not be charged until the trial ends. No refund applies to free trial periods as no charge is made. If you do not wish to continue after a trial period, you may cancel before the paid subscription begins to avoid being charged.
4. How to Request a Refund
To request a refund, email us at [email protected] with your account details and the reason for your request. We will process eligible refund requests within ten (10) business days.
Contact Us
If you have questions about these Terms, our Privacy Policy, or our Refund Policy, please contact us:
Forty Two A - Research and Development Ltd. Email: [email protected] Website: 42a.ai